Book Review – F?@K KNOWS by Shailendra Singh
About the Author
Shailendra Singh has B.T.D.T.—Been there. Done that. Some know him as a ‘sports marketing guru’, some as an ‘advertising whizz’ or ‘Bollywood producer’, and many acknowledge him as a shrewd ‘dealmaker’. He’s conceptualized the most famous and long-lasting campaigns for India’s biggest brands, managed and helped adjust the jockstraps of India’s most respected cricketers, and launched the careers and egos of the country’s biggest celebrities. He’s opened a direct line of communication with India’s youth by creating massive music festivals, is emerging as Asia’s largest music promoter, and has produced over sixty Bollywood movies. He has worked on awareness campaigns for HIV/AIDS, cancer and piracy. He enjoys short trots on the beach, any sport that uses a ball, and sugar. This is his first, and hopefully not last, attempt at writing a book.
About the Book
Interesting Facts :
A book for young India, in witty and in-your-face prose, that tells you how to get it together and be happy.
The book offers unique and simple ways to achieve your goals: making F?@k It lists, practising Chi F?@k Po, among others.
Shailendra Singh, a highly successful entrepreneur, details his life mantra and discusses topics as diverse as the real function of the gut, the joys of cheesecake/real love, why we should use word f?@k more often, etc.
F?@k Knows imparts important life lessons in a clever and highly readable manner.
This book is one of Rupa’s non-fiction super-leads and will be backed by a tremendous marketing campaign in print, outdoor, and online, which will drive sales.
The true usage of the pharse is to claim that you simply ‘do not know’. However, the phrase is often interpreted as F?@K Knows, which may cause offence to the listener. This misinterpretation is often replied using ‘Cunt Face’ which is regarded as appropriate answer.
‘What time is Adam supposed be here?’
‘F?@K Knows.’
‘Only asking… Cunt Face.’
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